Cookies Policy

Last updated: June 10, 2023

This Cookies Policy explains what cookies are, how we use them, the types of cookies we use (i.e., the information we collect using cookies and how that information is used), and how to manage cookie preferences. For further information on how we use, store, and keep your personal data secure, see our Privacy Policy.

What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the owners of the site. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

How We Use Cookies

TempTrek uses cookies in a range of ways to improve your experience on our website, including:

  • Keeping you signed in

    Session cookies allow you to navigate our website without having to log in repeatedly. These temporary cookies are essential for maintaining your authenticated session and are deleted when you close your browser. Without these cookies, certain features like personalized forecasts would not work properly. They contain no personal data and are strictly necessary for website functionality.

  • Understanding how you use our website

    Analytics cookies help us gather anonymous data about website traffic and user behavior. This information helps us identify which pages are most popular, how users navigate through our site, and what content is most valuable. We use this data to improve site structure, content, and functionality. These cookies don't collect information that identifies visitors, and all data is aggregated and anonymous.

  • Personalizing your weather experience

    Preference cookies remember your location settings, preferred units (Fahrenheit/Celsius), and other display preferences to deliver a customized weather experience. These cookies persist between visits so you don't have to reset your preferences each time. They may also store information about recently viewed locations to speed up your access to frequently checked forecasts.

  • Delivering relevant advertisements

    Advertising cookies help display weather-relevant ads that are more likely to interest you. These cookies track browsing habits and may share this information with third-party advertisers. While they don't store personal information, they do create a profile of your interests to show more relevant ads. You can opt out of personalized advertising through your account settings.

  • Improving website performance

    Performance cookies collect information about how visitors use our site, such as which pages are visited most often and if users receive error messages. These cookies don't collect information that identifies a visitor - all information is aggregated and anonymous. It is only used to improve how the website works and to optimize page load times.

  • Enabling social media features

    Social media cookies allow you to share weather information on social networks and help us integrate social media content into our website. These cookies may track your browser across other sites and build a profile of your interests. This may impact the content and messages you see on other websites you visit.

  • Remembering your location

    Geolocation cookies store your approximate location to provide localized weather forecasts without requiring you to manually enter your location each visit. This data is anonymized and not tied to your personal account. You can disable this feature in your browser settings if you prefer not to share location data.

  • Supporting security features

    Security cookies help authenticate users and prevent fraudulent use of login credentials. They contain encrypted information to verify your identity and protect your account from unauthorized access. These cookies are essential for protecting sensitive operations like account login and payment processing.

  • Facilitating e-commerce transactions

    E-commerce cookies maintain your shopping cart and remember your preferences during the checkout process. They enable features like saving items in your cart between visits and applying promotional codes. These cookies are necessary for the proper functioning of our premium services store.

  • Testing website improvements

    A/B testing cookies allow us to serve different versions of our website to different users to determine which designs and features perform best. These cookies ensure you receive a consistent experience during testing and help us make data-driven decisions about website improvements.

  • Remembering your cookie preferences

    Consent cookies store your choices about which types of cookies you allow us to use. This prevents you from having to reconfirm your preferences every time you visit our site. These cookies don't track your browsing activity on other websites.

  • Supporting multilingual users

    Language preference cookies remember your selected language setting to display our website in your preferred language. This is particularly useful for users who access our site from different locations or share devices with others who prefer different languages.

  • Enhancing mobile experience

    Mobile optimization cookies detect whether you're accessing our site from a mobile device and adjust the layout accordingly. They remember your preference for mobile or desktop view and help deliver appropriately sized images and content for your device.

  • Supporting weather map functionality

    Mapping cookies store your preferred map layers, zoom levels, and other interactive map settings. These cookies enhance your experience with our radar and satellite imagery by remembering how you like to view weather patterns and forecasts.

  • Facilitating account recovery

    Recovery cookies help verify your identity if you need to reset your password or recover your account. These temporary cookies create a secure connection during the recovery process and expire shortly after use to maintain security.

  • Measuring ad performance

    Conversion cookies help us determine how many people who click on our advertisements actually sign up for our services. This helps us measure the effectiveness of our advertising campaigns and optimize our marketing budget.

  • Preventing duplicate surveys

    Survey cookies prevent the same survey from being shown to you multiple times and help us avoid displaying surveys you've already completed. These cookies ensure a better user experience while still allowing us to collect valuable feedback.

  • Supporting affiliate marketing

    Affiliate cookies identify when visitors come to our site through partner websites. These cookies help ensure our affiliate partners receive proper credit for referrals and allow us to maintain beneficial partnerships that help support our free services.

  • Enabling push notifications

    Notification cookies remember whether you've granted permission for browser notifications about severe weather alerts. These cookies maintain your preference even when you're not logged in to your account.

  • Tracking referral sources

    Referral cookies help us understand how users find our website, whether through search engines, social media, or other referral sources. This information helps us improve our marketing strategies and better serve our audience.

  • Supporting API functionality

    API cookies facilitate communication between our servers and third-party applications that use our weather data. These cookies help manage request limits and ensure proper attribution for API usage according to our terms of service.

  • Maintaining subscription status

    Subscription cookies verify your access level to premium content and services. These cookies help deliver the appropriate content to free and paid users while preventing unauthorized access to premium features.

  • Remembering dismissed alerts

    Alert cookies remember which informational banners and notifications you've dismissed so they don't continue to reappear during your browsing session. This improves your experience by reducing repetitive messages.

  • Supporting accessibility features

    Accessibility cookies store your preferences for high contrast mode, text size, and other accessibility options. These cookies ensure our website remains usable for all visitors according to their individual needs.

  • Facilitating comment systems

    Comment cookies remember your name and email address for future comments on our blog posts and articles. This saves you time when participating in discussions while still allowing you to post anonymously if preferred.

  • Enabling video playback

    Video cookies store your preferences for our weather video content, including playback quality and autoplay settings. These cookies help deliver smooth streaming experiences tailored to your device capabilities.

  • Supporting live chat functionality

    Chat cookies maintain your connection to our customer support chat system and remember your name and basic information between messages. These cookies improve the efficiency of our support services.

  • Remembering search history

    Search cookies store your recent location searches to provide quick access to frequently checked forecasts. This data remains on your device and is not shared with our servers unless you're logged in to your account.

  • Facilitating password managers

    Password manager cookies help integrate with third-party password management tools to enable secure autofill functionality. These cookies don't store actual passwords but facilitate communication with your chosen password manager.

  • Supporting browser fingerprinting protection

    Fingerprinting cookies help obscure unique browser characteristics that could otherwise be used to track you across different websites. These cookies enhance your privacy while still allowing essential website functionality.

  • Enabling dark mode preference

    Dark mode cookies remember whether you've selected dark or light theme for our website interface. These cookies persist between visits to maintain your preferred viewing experience.

  • Supporting newsletter preferences

    Newsletter cookies remember whether you've subscribed to our email updates and which types of content you're interested in receiving. These cookies help ensure you only receive relevant communications.

  • Facilitating partner integrations

    Partner cookies enable integration with third-party services that enhance our weather offerings, such as air quality indexes or pollen counts. These cookies facilitate data sharing according to our partnerships and your preferences.

  • Remembering tutorial completion

    Tutorial cookies track which help guides and feature walkthroughs you've completed so we don't show you the same instructions repeatedly. These cookies improve your experience by reducing unnecessary interruptions.

  • Supporting load balancing

    Load balancing cookies help distribute network traffic across our servers to maintain optimal performance during peak usage times. These technical cookies are essential for reliable service during severe weather events.

  • Enabling age verification

    Age verification cookies remember that you've confirmed your age when accessing certain content or services that may have age restrictions. These cookies prevent repeated age checks during a single browsing session.

  • Supporting error reporting

    Error reporting cookies help us identify and diagnose technical issues by capturing anonymous information about problems you encounter. This data helps us improve site stability and fix bugs more quickly.

  • Remembering contest entries

    Contest cookies prevent duplicate entries in our weather-related promotions and contests. These cookies maintain fairness while still allowing you to participate in multiple eligible competitions.

  • Facilitating single sign-on

    SSO cookies enable you to log in to our website using third-party authentication providers like Google or Facebook. These cookies maintain your authenticated state across our network of weather services.

  • Supporting legacy browser compatibility

    Compatibility cookies detect browser capabilities and deliver appropriate code to ensure our website functions properly on older browser versions. These cookies help maintain access for all users regardless of their technology choices.

Types of Cookies We Use

The cookies used on our website are categorized as follows:

  • Strictly Necessary

    These cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. Without these cookies, services like shopping baskets or e-billing cannot be provided. We use these cookies to maintain user sessions, prevent security threats, and ensure consistent website performance. They do not collect any personal information and cannot be turned off in our system.

  • Performance

    These cookies collect information about how visitors use our website, such as which pages are visited most often and if users receive error messages. The data is aggregated and anonymous, used only to improve how the website functions. These cookies help us understand how effective our content is and what information interests our visitors most, allowing us to optimize our site structure and content accordingly.

  • Functionality

    Functionality cookies allow our website to remember choices you make (such as your username, language preference, or the region you're in) to provide enhanced, more personalized features. These cookies can also be used to remember changes you've made to text size, fonts, and other customizable elements of web pages. The information collected may be anonymized and cannot track your browsing activity on other websites.

  • Targeting/Advertising

    These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of advertising campaigns. They remember that you have visited a website and this information may be shared with other organizations such as advertisers. While these cookies can track your visits to our site, they cannot access other data on your computer.

Managing Cookies

Most web browsers allow some control of most cookies through the browser settings. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. The methods for doing so vary from browser to browser, and from version to version. You can obtain up-to-date information about blocking and deleting cookies via these links:

Changes to This Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or our data use policies. When we make significant changes, we will take appropriate steps to inform users, such as placing a prominent notice on our website or sending you a notification. We encourage you to periodically review this page for the latest information on our cookies practices. The date at the top of this policy indicates when it was last updated.

Contact Us

If you have any questions about our use of cookies or this Cookies Policy, please contact us:

  • By email: privacy@temptrek.com
  • By visiting this page on our website: Contact Us
  • By mail: 123 Weather Lane, Suite 100, New York, NY 10001